Hustlay
Use case · A portfolio of AdSense sites

Track an AdSense Website Portfolio

Ten sites, one payout. Which ones earn their server?

Hustlay tracks an AdSense website portfolio site by site, with the payout and shared hosting split per site. Site builders run portfolios: directories, calculators, niche blogs — on shared hosting, with one AdSense payout for all of them. Hustlay lets you allocate the payout and the server by site, so each one has a margin.

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app.hustlay.com
Project cards for different websites with margin bars
Why this is hard today
01AdSense pays once for everything. Per-site revenue is in a report you never export.
02One server, one domain bill, one SEO tool — shared by every site, charged to none.
03You keep building new sites because you can't see which old ones to kill.
How you do it in Hustlay
01

A project per site, or per group

Big earners get their own project; the long tail can share one. Mark them 'other' so budgets stay optional.

app.hustlay.com
Project cards for different websites with margin bars
02

Split the payout and the server

Log the AdSense payout once and split it by each site's share from the AdSense report. Do the same with hosting and SEO tools. Save the split as a template.

app.hustlay.com
Split transaction form allocating one payment across sites
03

Kill or feed, with numbers

The dashboard ranks sites by profit. A site below its hosting share for three months is a site to merge or drop.

app.hustlay.com
Dashboard with sites ranked by profit
Worked example

The site that costs more than it makes

A directory site earns $327 of a $1,050 AdSense payout. It carries 30% of a $92 server and a $24.50 SEO-tool charge.

AdSense share$327
Server — 30% share−$27.60
SEO credits−$24.50
Profit$274.90
A second site: $38 share, same costs−$14.10

One site is a keeper at 84% margin. The other has been quietly negative for a quarter. Same server, same tools — the split is what made the difference visible.

Features this uses
  • Split income and costs by share
  • Archive projects without losing history
  • Export per project for taxes
  • Split cost calculator
Questions
Can I track more than 20 sites?

Max supports 20 projects. Group small sites into one project ('long tail') and give the earners their own.

Does Hustlay pull data from AdSense?

No — you log the payout and split it by the shares from your AdSense report once a month. It takes about two minutes.

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